your billion-dollar idea
Joe Hudson tells the story of his daughter sharing that she found her billion-dollar idea. He asked if she meant a business she could build to be worth a billion dollars, and she replied no; it is a business she wouldn’t sell for a billion dollars.
What a flip of perspective.
Most people are focused on building something that can be turned into a financial windfall, which isn’t necessarily a bad thing.
But what if building something that gave you purpose, was something you wouldn’t want to stop doing, and could provide what you needed was possible?
Many entrepreneurs build a business, have a massive exit, and within a short time find themselves unhappy, despite their fortunes. This just highlights that money alone usually isn’t the best goal.
Finding your billion-dollar business—the one you wouldn’t sell for a billion dollars—will lead to a more fulfilling and purposeful life, which is what our experience on earth is all about. And, there is a great chance that you’ll have the financial success you need to go along with it.
See you tomorrow and keep pursuing,
JC
🦅 Some ways I might be able to help you live your authentic life:
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💸 AlignedLife+ A unique relationship offered at Santiago that combines life planning, financial planning and advice, and ongoing coaching to help you discover your authentic life, design a plan to bring that life to your reality, and support to help you evolve with the evolution of your authentic life. Learn more here.
